- Business Automation
- The use of software, tools, or systems to perform recurring business tasks β order processing, email follow-ups, invoicing β without manual intervention each time.
- Passive Income
- Revenue generated from an asset or system that does not require active daily work to maintain, such as a digital product sold through an automated storefront.
- Dropshipping
- A retail model where the seller lists products online but never holds inventory β a third-party supplier ships orders directly to the customer when a sale is made.
- Affiliate Marketing
- A performance-based model where an individual earns a commission for directing customers to another company's product or service through a tracked link.
- Print on Demand (POD)
- A fulfillment model where custom-designed products are manufactured and shipped only when an order is placed, eliminating upfront inventory costs.
- Sales Funnel
- A sequence of automated steps β awareness, interest, decision, purchase β that moves a prospect from first contact to completed transaction without manual sales effort.
- Email Automation
- Pre-written email sequences triggered by subscriber actions β sign-up, purchase, abandonment β that run continuously without manual sending.
- Digital Product
- A downloadable or access-gated asset β e-book, template, course, or software β that can be sold unlimited times with no incremental production cost per unit.
- SaaS (Software as a Service)
- Cloud-based software delivered by subscription, often used as the automation infrastructure underlying each business model described in this guide.
- Customer Acquisition Cost (CAC)
- Total marketing and sales spend divided by the number of new customers acquired in the same period β a key metric for evaluating the sustainability of each automated model.