Branding Policy Template

This branding policy template has 3 pages and is a MS Word file type listed under our human resources documents.

Sample of our branding policy template:

BRANDING POLICY INTRODUCTION The Branding Policy of [COMPANY NAME] establishes guidelines and principles for the consistent and effective management of our brand identity. This Policy ensures that our brand is presented in a uniform and professional manner across all communication channels, thereby reinforcing our brand's value and recognition. PURPOSE The purpose of this Policy is to: Define the key elements of [COMPANY NAME]'s brand identity. Provide guidelines for the appropriate use of our brand assets. Maintain brand consistency to strengthen our brand's integrity and recognition. DEFINITIONS Brand Identity: The visual and emotional elements that make up our brand, including the company logo, colours, typography, messaging, and other brand assets. BRAND IDENTITY ELEMENTS [COMPANY NAME]'s brand identity consists of the following elements: Logo: Our company logo is the visual representation of our brand. It should not be altered, stretched, or distorted in any way. Approved logo variations and usage guidelines can be found in the brand guidelines document. Colours: The approved colour palette for our brand is outlined in the brand guidelines document. These colours should be used consistently in all marketing materials, both online and offline. Typography: The designated fonts for our brand are outlined in the brand guidelines document. These fonts should be used in all written materials to maintain consistency.