Sales Representative Agreement Template

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FreeSales Representative Agreement Template

At a glance

What it is
A Sales Representative Agreement is a legally binding contract between a company and an independent sales representative — a 1099 contractor who markets and sells the company's products or services in exchange for commission. This free Word download covers territory, authorized products, commission rates and payment timing, expense policy, term and renewal, post-termination restrictions, and governing law in a single document you can edit online and export as PDF before signing.
When you need it
Use it whenever you engage an outside sales rep, manufacturer's rep firm, or commission-only agent who is not on your payroll. It is also the correct document when a distributor or agent sells on your behalf in a defined region without being your employee.
What's inside
Appointment and territory definition, authorized products list, commission structure with payment schedule, expense reimbursement policy, term and renewal, independent contractor classification, confidentiality, non-solicit, post-termination commission tail, and termination procedures.

What is a Sales Representative Agreement?

A Sales Representative Agreement is a legally binding contract between a company and an independent sales representative — typically a 1099 contractor — that governs every material term of a commission-based selling relationship. It defines the territory the rep is authorized to work in, the products they may sell, the commission rate and payment schedule, the expense policy, the term and renewal mechanics, and what happens to commissions and customer relationships when the engagement ends. Unlike an employment contract, it creates no employer-employee relationship: the rep controls their own methods, pays their own taxes, and earns compensation solely through commissions on sales they generate.

Why You Need This Document

Without a written sales representative agreement, every key term of the relationship is legally ambiguous from the first sales call. Courts in states with Sales Representative Protection Acts will imply a reasonable commission rate if no written rate exists, and statutory penalties for late or unpaid commissions can run to two or three times the amount owed — even if the dispute stems from a misunderstanding rather than bad faith. A departing rep with no defined commission tail clause can claim ongoing commissions on every account they developed, potentially for years. A rep with no defined territory can argue they are owed commission on any sale to any customer they ever contacted. A properly drafted and signed agreement, executed before the rep solicits a single order, closes all of these gaps — protecting the company's pricing, customer relationships, and IP while giving the rep clear, enforceable rights to the commissions they earn.

Which variant fits your situation?

If your situation is…Use this template
Sales rep is a W-2 employee rather than a 1099 contractorEmployment Contract
Broad product distribution rather than direct commission sellingDistribution Agreement
Reseller buying and reselling product at margin rather than earning commissionReseller Agreement
Agent authority to bind contracts on the company's behalfAgency Agreement
Short-term or project-specific sales engagementIndependent Contractor Agreement
Rep selling exclusively in a foreign jurisdiction requiring local agent law complianceInternational Sales Agency Agreement
Executive-level VP of Sales with base salary, equity, and OTEExecutive Employment Agreement

Common mistakes to avoid

❌ Vague or overlapping territory definitions

Why it matters: Ambiguous territory boundaries — 'the Eastern US' or 'the food industry' — are the most frequently litigated issue in sales rep disputes. If two reps can both claim credit for the same customer, you pay double commission or face two lawsuits.

Fix: Define territory by specific states, countries, or named accounts. Attach a signed Schedule B and include a tiebreaker rule for customers with multi-state operations.

❌ No commission tail clause

Why it matters: Without a tail clause, a terminated rep can claim commission on every order from customers they developed — regardless of when the order was placed. Courts in several states extend commission rights beyond termination by default.

Fix: Include a tail clause specifying the exact post-termination window (typically 60–90 days) and the payment condition (customer must have paid in full). State explicitly that orders solicited after termination earn no commission.

❌ Treating an independent contractor like an employee in practice

Why it matters: If you set mandatory work hours, require exclusive engagement, provide all equipment, or supervise daily methods, tax authorities and courts can reclassify the rep as an employee — triggering back payroll taxes, benefits liability, and penalties.

Fix: Focus the agreement on results (revenue targets, reporting frequency) rather than methods (hours, scripts, required tools). Allow the rep to represent other non-competing lines where possible.

❌ Ignoring state Sales Representative Protection Acts

Why it matters: Over 35 US states have statutes that impose additional requirements — written commission statements, prompt payment deadlines, and penalties of two to three times unpaid commissions — that apply regardless of what the contract says. Violating these statutes is expensive and easily avoidable.

Fix: Identify every state where the rep will solicit business and check whether a Sales Representative Protection Act applies. Adjust payment timing and commission statement obligations in the contract to comply.

❌ No house accounts clause

Why it matters: Without a defined house accounts list, a rep can claim commission on sales to your largest existing customers simply because those customers fall within their territory. A single missed house accounts clause can trigger a six-figure commission dispute.

Fix: Attach a Schedule C listing all accounts the company sells directly, and include language stating that no commission is owed on house account sales regardless of territory overlap.

❌ Commission rate set on gross revenue instead of net sales

Why it matters: If the rep earns commission on gross invoiced revenue before returns, freight, and tax, a single large return or freight-heavy shipment can result in commission significantly exceeding the company's actual margin on the transaction.

Fix: Define net sales explicitly — gross invoice price minus returns, allowances, freight charges, and taxes — and confirm that commission is calculated on net sales only.

The 10 key clauses, explained

Appointment and scope of authority

In plain language: Establishes the rep as an independent contractor authorized to solicit orders for specified products within a defined territory, and states clearly what the rep may and may not do on the company's behalf.

Sample language
[COMPANY NAME] ('Company') hereby appoints [REP NAME / FIRM] ('Representative') as a non-exclusive independent sales representative to solicit orders for the Products listed in Schedule A within the Territory defined in Schedule B. Representative is not authorized to accept orders, make representations, or bind the Company contractually without prior written approval.

Common mistake: Granting broad authority to 'represent the company' without limiting it to order solicitation. An overly broad appointment clause can expose the company to contracts or liabilities the rep creates without authorization.

Territory definition

In plain language: Specifies whether the rep's rights are exclusive or non-exclusive, lists the exact geographic area or named accounts covered, and states the company's right to sell directly or appoint others outside that territory.

Sample language
Territory: The states of [STATE 1], [STATE 2], and [STATE 3] ('Territory'). Representative's appointment is [exclusive / non-exclusive] within the Territory. Company retains the right to sell directly to House Accounts listed in Schedule C regardless of their location within the Territory.

Common mistake: Defining territory by vague phrases like 'the Southeast' without listing specific states or countries. Ambiguous territory definitions are the single most litigated clause in sales rep agreements.

Authorized products and pricing

In plain language: Lists the specific products or product lines the rep is authorized to sell, confirms that pricing is set by the company, and reserves the company's right to modify, discontinue, or add products.

Sample language
Representative is authorized to solicit orders only for the products listed in Schedule A at the prices set by Company from time to time. Company may add, modify, or discontinue products on 30 days' written notice to Representative. Representative has no authority to negotiate price without prior written approval.

Common mistake: No product schedule attached at signing. Referencing 'all Company products' without a defined list creates disputes when the company launches new lines the rep claims entitlement to sell.

Commission structure and payment

In plain language: States the commission rate, what it is calculated on (gross or net sales), when commission is earned (at order, shipment, or payment), and the payment schedule.

Sample language
Company shall pay Representative a commission of [X]% of Net Sales on orders solicited by Representative and accepted by Company. Commission is earned upon Company's receipt of payment from the customer. Earned commissions shall be paid within [30] days after the end of the calendar month in which payment is received. 'Net Sales' means gross invoice price less returns, allowances, freight, and taxes.

Common mistake: Tying commission to shipment rather than customer payment without a chargeback clause. If the customer never pays, the company has no mechanism to recover the commission it already paid out.

Expenses and reimbursement

In plain language: Establishes who bears the rep's business expenses — typically the rep as an independent contractor — and defines any exceptions the company will reimburse with pre-approval requirements.

Sample language
Representative shall bear all costs of conducting business, including travel, entertainment, and office expenses. Company will reimburse pre-approved expenses only, provided Representative submits receipts within [30] days. Reimbursable expenses require written approval from [TITLE] before they are incurred.

Common mistake: No expense clause at all, leaving the rep to argue that ordinary business expenses are implicitly reimbursable. Courts in some jurisdictions support this position — an explicit clause prevents the dispute.

Term, renewal, and termination

In plain language: Sets the initial contract period, automatic renewal provisions, the notice period required to terminate for convenience, and conditions under which either party may terminate immediately for cause.

Sample language
This Agreement commences on [DATE] and continues for an initial term of [1 year], renewing automatically for successive [1-year] terms unless either party provides [60] days' written notice of non-renewal. Either party may terminate for Cause immediately on written notice. Company may terminate for convenience on [30] days' written notice.

Common mistake: Setting the termination-for-convenience notice period shorter than the commission tail period. If the company can terminate on 14 days' notice but the rep is owed commission on orders in transit, disputes over tail commissions become immediate.

Post-termination commission tail

In plain language: Defines the period after termination during which the rep earns commission on orders that were in the pipeline at termination, and clarifies the cutoff for new orders after the agreement ends.

Sample language
Following termination, Representative shall be entitled to commission on orders solicited before the effective termination date and accepted by Company within [60] days thereafter, provided the customer pays in full. No commission is owed on orders solicited after the termination date, regardless of prior relationship with the customer.

Common mistake: No commission tail clause at all. Without one, the rep may claim commission on all pending and future orders from accounts they developed — a dispute that routinely leads to litigation.

Independent contractor classification

In plain language: Confirms that the rep is an independent contractor, not an employee, with no entitlement to benefits, workers' compensation, or tax withholding — and states that the rep controls their own methods.

Sample language
Representative is an independent contractor. Nothing in this Agreement creates an employment, partnership, or joint venture relationship. Representative is solely responsible for all federal, state, and local taxes on compensation received. Company will not withhold taxes, provide benefits, or carry workers' compensation coverage for Representative.

Common mistake: Including contractor classification language while also imposing employee-style controls — set hours, mandatory scripts, required equipment — that undermine the classification. Tax authorities look at conduct, not just the contract label.

Confidentiality and non-solicitation

In plain language: Prohibits the rep from disclosing the company's pricing, customer lists, and trade secrets, and restricts the rep from soliciting the company's customers and employees for a defined period after the agreement ends.

Sample language
Representative shall not disclose or use any Confidential Information of Company during or after the term of this Agreement. For [12] months following termination, Representative shall not solicit any customer of Company with whom Representative had contact during the term, or solicit any employee of Company.

Common mistake: Using confidentiality language but failing to define 'Confidential Information.' An undefined term is interpreted narrowly by courts, leaving customer lists and pricing unprotected.

Governing law and dispute resolution

In plain language: Specifies which state or country's law governs the agreement and how disputes are resolved — arbitration, mediation, or litigation — and sets the venue.

Sample language
This Agreement is governed by the laws of the State of [STATE], without regard to conflicts-of-law principles. Any dispute arising under this Agreement shall be resolved by binding arbitration administered by [AAA / JAMS] in [CITY, STATE], except that either party may seek injunctive relief in a court of competent jurisdiction.

Common mistake: Choosing a governing law state without considering whether that state has a Sales Representative Protection Act. Over 35 US states have statutes that create additional commission protections and penalties for non-payment — some of which override contractual choice-of-law provisions.

How to fill it out

  1. 1

    Identify the parties with full legal names

    Enter the company's full registered legal entity name and the rep's legal name or firm name. If the rep operates through an LLC or corporation, use that entity — not the individual's personal name — as the contracting party.

    💡 Confirm the rep's entity name against their business registration before signing. Mismatched names create collection and enforcement problems if commissions are disputed.

  2. 2

    Define the territory precisely in Schedule B

    List specific states, countries, postal codes, or named accounts. If the appointment is exclusive, say so explicitly. If the company retains direct-sales rights in certain accounts, list those as house accounts in Schedule C.

    💡 Add a sentence clarifying how leads are attributed when a customer with operations in multiple territories places a single order — this is the most common commission dispute trigger.

  3. 3

    Attach an authorized products list as Schedule A

    List every product line the rep is authorized to sell, including any variant or SKU restrictions. State the company's right to add or remove products on written notice.

    💡 If you intend to launch new product lines and want the rep to have automatic rights to sell them, say so explicitly — silence creates ambiguity.

  4. 4

    Set the commission rate, base, and payment trigger

    State the commission percentage, confirm whether it applies to gross or net sales, and specify when commission is earned — at order acceptance, shipment, or customer payment. Define 'net sales' in the body or the definitions section.

    💡 Commission earned on payment receipt (rather than shipment) dramatically simplifies chargeback mechanics and aligns rep incentives with customer credit quality.

  5. 5

    Establish the term, notice periods, and renewal mechanics

    Set the initial term (typically 1 year), automatic renewal language, and the written notice period required to terminate for convenience (30–90 days is standard). State that termination for cause requires written specification of the breach.

    💡 Set the convenience termination notice period at least as long as your typical order-to-payment cycle so the commission tail clause resolves cleanly.

  6. 6

    Draft the post-termination commission tail

    Specify how long after termination the rep earns commission on orders in pipeline — typically 30–90 days for accepted orders, with customer payment still required. State explicitly that no commission is owed on orders solicited after the termination date.

    💡 A clearly drafted tail clause is the single most effective way to reduce post-termination disputes. Vagueness here is expensive.

  7. 7

    Review the independent contractor classification language

    Ensure the agreement does not impose employee-style controls — mandatory hours, required equipment, or exclusive engagement — that would undermine the independent contractor classification under IRS or state labor tests.

    💡 Check whether the rep will be working exclusively for your company. Exclusive arrangements are one of the factors that can re-characterize a 1099 relationship as employment under the ABC test used in California and other states.

  8. 8

    Sign before the rep begins selling

    Both parties must sign before the rep solicits any orders. Unsigned agreements leave commission rates, territory, and termination terms legally ambiguous — courts may imply a reasonable commission if no written rate exists.

    💡 Use a timestamped eSignature platform to record the exact execution date. This protects both parties if the rep claims they were promised different terms verbally.

Frequently asked questions

What is a sales representative agreement?

A sales representative agreement is a contract between a company and an independent sales rep — typically a 1099 contractor — that defines the rep's territory, the products they are authorized to sell, their commission rate and payment schedule, expense policy, and what happens when the relationship ends. It is distinct from an employment contract because the rep is not an employee and receives no salary, benefits, or tax withholding.

What is the difference between a sales rep agreement and an employment contract?

An employment contract creates an employer-employee relationship with a salary, benefits, tax withholding, and the full protection of employment law. A sales representative agreement creates an independent contractor relationship: the rep sets their own schedule, bears their own expenses, pays their own taxes, and earns commission only on sales they generate. Misclassifying an employee as an independent contractor triggers back taxes, penalties, and benefit liability — the distinction matters and should be reviewed carefully.

Do I need a sales representative agreement if I'm just testing the relationship?

Yes. Without a written agreement, commission rates, territory, and termination terms are legally ambiguous from day one. Courts in many states will imply a reasonable commission if no written rate exists, and several state Sales Representative Protection Acts create statutory rights for reps — regardless of whether anything was signed. A short-term or pilot arrangement is still governed by those statutes.

What commission rate is standard for a sales representative?

Commission rates vary widely by industry. Manufacturer's reps in industrial and consumer goods typically earn 3–10% of net sales. SaaS and technology sales reps commonly earn 10–20% of first-year contract value. Medical device reps often earn 15–25% given the complexity and regulatory overhead of the sales cycle. The rate should reflect the rep's effort, the average deal size, and whether the rep carries multiple lines. There is no universal standard — document whatever rate you agree on in writing before selling begins.

What is a commission tail and why does it matter?

A commission tail is the period after the agreement ends during which the rep remains entitled to commission on orders they sourced before termination. Without a defined tail clause, the rep may claim commission on every future order from every account they developed — potentially for years. A typical tail runs 30–90 days post-termination for accepted orders, conditioned on the customer actually paying. Defining this clearly is one of the most important things the agreement does.

Are non-compete clauses enforceable in a sales rep agreement?

Non-solicitation clauses — preventing the rep from calling on your customers for a defined period after termination — are generally enforceable when reasonable in scope and duration. Traditional geographic non-competes that prevent the rep from working in their industry at all are increasingly restricted. California bars most post-termination non-competes for independent contractors in the same way it does for employees. The enforceability analysis depends heavily on the governing law state and the rep's role, so legal review is advisable before relying on these clauses.

What are Sales Representative Protection Acts and do they apply to my agreement?

More than 35 US states have enacted Sales Representative Protection Acts — statutes that require written commission agreements, mandate payment within a set period after termination, and impose penalties of two to three times unpaid commissions for willful non-payment. Many of these statutes apply regardless of the governing law clause in the contract if the rep solicited business in that state. Illinois, California, New York, and Florida are among the states with the most significant protections. Review the statutes applicable to every state where your rep works.

Can the company change commission rates mid-agreement?

Generally, no — not retroactively and not without notice. A signed agreement fixes commission rates for the term. Most agreements allow the company to adjust rates prospectively on 30–60 days' written notice, typically tied to a renewal period. Attempting to cut commission on orders already in pipeline without contractual authority risks a breach of contract claim and, in states with Sales Representative Protection Acts, statutory penalties.

Does a sales representative agreement need to be notarized?

No. A sales representative agreement is generally enforceable when signed by both parties without notarization. Notarization is not required in any major jurisdiction for this type of commercial contract. Both parties should retain a fully executed copy — a timestamped eSignature platform provides adequate evidence of execution date and identity.

How this compares to alternatives

vs Independent Contractor Agreement

An independent contractor agreement governs a broad services relationship — project delivery, consulting, or specialized work — paid by the hour or by project. A sales representative agreement is specifically structured around commission on sales, territory, and product authorization. Use the contractor agreement for non-sales engagements; use this template when the relationship is entirely commission-based selling.

vs Distribution Agreement

A distribution agreement governs a party who buys your product at a wholesale price and resells it at their own margin — taking title and inventory risk. A sales rep agreement governs a party who solicits orders on your behalf but never takes title to the goods and earns commission rather than margin. The distinction has significant tax, liability, and inventory implications.

vs Employment Contract

An employment contract creates an employer-employee relationship with salary, benefits, payroll tax obligations, and the full protection of employment law. A sales representative agreement creates an independent contractor relationship with no salary, no benefits, and no withholding. Misclassifying an employee as an independent contractor exposes the company to back taxes, penalties, and benefits liability — the correct document depends entirely on the actual working relationship.

vs Agency Agreement

An agency agreement grants an agent authority to enter contracts and take actions that legally bind the principal. A sales representative agreement typically limits the rep to soliciting orders only — the company accepts or rejects each order. If the rep can sign contracts or make commitments on your behalf, you need an agency agreement with appropriate authority limitations.

Industry-specific considerations

Manufacturing and industrial goods

Multi-line rep firms carrying complementary non-competing products require explicit house accounts lists, clear territory maps by state, and chargeback provisions tied to customer returns.

SaaS and technology

Commission structures typically cover new ARR only — with separate treatment for renewals, expansions, and channel-sourced deals — and require integration with a CRM for lead attribution.

Medical devices and life sciences

FDA compliance obligations, anti-kickback statute awareness, credentialing and facility access requirements, and higher commission rates reflecting complex clinical sales cycles.

Consumer goods and retail

Broker and rep agreements for retail placement often include promotional compliance obligations, shelf performance targets, and volume-based commission tiers tied to sell-through data.

Professional services

Referral-based commission models for services firms require careful attention to fee-splitting rules in licensed professions such as law, accounting, and financial advisory.

Export and international trade

Cross-border rep agreements must address local commercial agency laws — particularly in the EU — which require financial compensation on termination regardless of contractual provisions.

Jurisdictional notes

United States

More than 35 states have Sales Representative Protection Acts requiring written commission agreements, prompt payment after termination, and penalties up to three times unpaid commissions for willful violations. The governing law clause may not override the statute of the state where the rep actually solicits business. The FTC's independent contractor vs. employee classification rules and the IRS 20-factor test both scrutinize behavioral and financial control — ensure the agreement does not impose employee-style direction.

Canada

Independent contractor classification is scrutinized under both federal CRA tests and provincial employment standards. Quebec's Civil Code creates distinct agency obligations not found in common-law provinces. Several provinces require commission statements and timely payment to commercial agents. Exclusive territory appointments in distribution-adjacent roles may trigger Competition Act considerations if market share thresholds are met.

United Kingdom

The Commercial Agents (Council Directive) Regulations 1993 apply to agents who negotiate or conclude sales of goods on the principal's behalf — these regulations are mandatory and cannot be contracted out of. Covered agents are entitled to commission on orders from customers they brought in even after the agreement ends, and to a compensation or indemnity payment on termination. The Regulations do not apply to agents selling services, so the classification of what is being sold matters significantly.

European Union

The EU Commercial Agents Directive (86/653/EEC), implemented in all member states, gives commercial agents mandatory rights to commission on relevant transactions, a minimum notice period scaled to tenure, and either an indemnity (up to one year's average commission) or compensation payment on termination. These rights cannot be waived in advance. Germany, France, Italy, and Spain each have additional national implementing rules — local legal review is advisable before appointing an agent in any EU member state.

Template vs lawyer — what fits your deal?

PathBest forCostTime
Use the templateSingle-state domestic rep relationships with straightforward commission structures and low-value deal sizesFree30–60 minutes
Template + legal reviewMulti-state or cross-border rep engagements, high-commission industries, or arrangements where the rep will carry competing lines$400–$8002–5 days
Custom draftedComplex multi-territory rep networks, medical device or regulated industry appointments, international agency arrangements subject to local commercial agency law$1,500–$4,000+1–3 weeks

Glossary

Commission Rate
The percentage of net sales revenue — or gross margin — the company pays the rep when a qualifying sale closes.
Territory
The defined geographic area, named accounts, or vertical market within which the rep is authorized to solicit business on the company's behalf.
Exclusive vs. Non-Exclusive
An exclusive territory prohibits the company from appointing other reps in that area; a non-exclusive territory allows the company to sell directly or engage additional reps in the same region.
Commission Tail
Commissions owed on orders placed — or invoices paid — after the agreement ends, for sales the rep initiated or closed before termination.
Chargebacks
Deductions from earned commissions when a customer cancels, returns goods, or fails to pay, requiring the rep to return previously paid commission.
House Accounts
Named customers the company reserves the right to manage directly, excluding them from the rep's commission entitlement regardless of territory.
Draw Against Commission
An advance paid to the rep at the start of each period, credited against future earned commissions — any unearned draw is typically recoverable by the company.
Independent Contractor Status
The rep's classification as a self-employed party who controls their own methods, pays their own taxes, and is not entitled to employee benefits.
Non-Solicit Clause
A post-termination restriction preventing the former rep from soliciting the company's customers or employees for a defined period.
Quota / Sales Target
A minimum revenue threshold the rep must achieve within a defined period, often tied to maintaining exclusive territory rights or continued engagement.
Net Sales
Gross invoiced revenue less returns, allowances, freight, and taxes — the base on which commission is typically calculated.
Residual Commission
Ongoing commission paid on renewal or repeat orders from accounts the rep originally brought in, continuing as long as those accounts remain active.

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