[{"data":1,"prerenderedAt":511},["ShallowReactive",2],{"document-advertising-sales-representation-agreement-D5214":3},{"document":4,"label":23,"preview":11,"thumb":24,"thumb600":25,"description":5,"descriptionCustom":6,"apiDescription":5,"pages":8,"extension":10,"parents":26,"breadcrumb":30,"related":38,"customDescModule":175,"customdescription":6,"mdFm":176,"mdProseHtml":510},{"description":5,"descriptionCustom":6,"label":7,"pages":8,"size":9,"extension":10,"preview":11,"thumb":12,"svgFrame":13,"seoMetadata":14,"parents":15,"keywords":22},"ADVERTISING SALES REPRESENTATION AGREEMENT This Agreement for Advertising Sales Representation Agreement (the \"Agreement\") is made and effective the [Date] BETWEEN: [YOUR COMPANY NAME] (the \"Advertising Service Provider\"), a company organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [YOUR COMPLETE ADDRESS] AND: [COMPANY NAME] (the \"Customer\"), a company organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [COMPLETE ADDRESS] ENGAGEMENT OF SERVICES The [COMPANY NAME], (the \"Customer\" hereinafter) will serve as [YOUR COMPANY NAME] (the \"Advertising Service Provider\" hereinafter) representative to sell [SPECIFY] Advertising. \"[SPECIFY] Advertising\" means [DESCRIBE] specific advertisements. The Customer will update Advertising Service Provider on the progress and demand of the advertising marketplace, while Advertising Service Provider will up date the Customer on new opportunities with Advertising Service Provider. COMPENSATION Advertising Service Provider will pay the Customer a commission of [%] of the revenues received by the Customer from [SPECIFY] Advertising sold by the Customer. Advertising Service Provider and the Customer will also meet to discuss the creation of a bonus package designed to provide the Customer with increased incentive to maximize Advertising Service Provider's advertising revenue. INVOICING AND PAYMENT The Customer will be responsible for invoicing and collecting all revenues from [SPECIFY] Advertising sold by the Customer on behalf of Advertising Service Provider. Advertising Service Provider shall have sole discretion to set the prices for all [SPECIFY] Advertising. By the [DATE] day of each month. the Customer will remit to Advertising Service Provider a check for [%] of all revenues received by the Customer for Advertising Service Provider [SPECIFY] Advertising that the Customer sold during the previous month. In the event that the Customer is unable for any reason to collect the [SPECIFY] Advertising revenue within [NUMBER] days after invoice, Advertising Service Provider may collect such [SPECIFY] Advertising revenue directly. If Advertising Service Provider collects such late paying [SPECIFY] Advertising revenues directly, Advertising Service Provider will remit to the Customer a check for [%] of all late paying Advertising Service Provider [SPECIFY] Advertising revenues that Advertising Service Provider collects. IMPLEMENTATION Within [NUMBER] days after each sale, the Customer will fax Advertising Service Provider a copy of the insertion order as well as any pertinent schedule details not listed on the insertion order (i.e., production contact information, [SPECIFY] advertising placement, and production materials such as text, logos, graphics, etc.). The Customer shall provide all pertinent schedule details and production materials in a format specified by Advertising Service Provider. Advertising Service Provider will use commercially reasonable efforts to ensure that the [SPECIFY] Advertising is accessible to end users promptly after receiving complete insertion orders and production materials from the Customer. Advertising Service Provider reserves the right to reject or remove any [SPECIFY] Advertising from Advertising Service Provider Services in its sole discretion at any time. EXPENSES The Customer will be solely responsible for all expenses, including but not limited to telephone, fax, and all travel and entertainment costs. ACCOUNT DIRECTORS Advertising Service Provider and the Customer will appoint account directors. As of the Effective Date, the Advertising Service Provider account director will be [INDIVIDUAL NAME] and the Customer account director will be [INDIVIDUAL NAME]. Either party may change its account director by providing the other written notice. REPORTING By the [DATE] calendar day of each month, Advertising Service Provider will provide the Customer with a tracking report that lists [SPECIFY] during the previous month. Each [SPECIFY DAY OF THE WEEK] afternoon, Advertising Service Provider will endeavor to provide a weekly tracking report to the Customer that lists daily [SPECIFY] (by [SPECIFY]) for each advertising creative that ran in the prior week. Advertising Service Provider will work with the Customer's programmers to export the [SPECIFY] tracking results to the Customer. All information received in connection with such reports shall be deemed to be \"Confidential Information\" in accordance with the terms of Section 10.2 (\"Confidential Information\"). AUDITS With [NUMBER] days notification. Advertising Service Provider shall have the right to inspect and audit the revenue records of the Customer, which inspection and audit shall be conducted during regular business hours at the offices of the Customer in such a manner as not to interfere with the Customer's normal activities. If such audit shows that any of the Customer's reports understated the actual due to Advertising Service Provider by more than [%] percent, then the Customer shall pay to Advertising Service Provider all reasonable costs and expenses which may be incurred by Advertising Service Provider in conducting such audit and collecting such underpayment (including, without limitation, the fees of Advertising Service Provider's independent certified accountants, if any). All information received in connection with such audits, and the results thereof, will be deemed to be \"Confidential Information\" in accordance with the terms of Section 10.2 (\"Confidential Information\"). INDEPENDENT CONTRACTOR RELATIONSHIP The Customer's relationship with Advertising Service Provider is that of an independent contractor, and nothing in this Agreement is intended to, or should be construed to, create a partnership, agency, joint venture or employment relationship. The Customer will not be entitled to any of the benefits which Advertising Service Provider may make available to its employees, including, but not limited to, group health or life insurance, profit-sharing or retirement benefits. The Customer is not authorized to make any representation, contract or commitment on behalf of Advertising Service Provider unless specifically requested or authorized in writing to do so by a Advertising Service Provider manager. The Customer is solely responsible for, and will file, on a timely basis, all tax returns and payments required to be filed with, or made to, any federal, state or local tax authority with respect to the performance of services and receipt of fees under this Agreement. The Customer is solely responsible for, and must maintain adequate records of, expenses incurred in the course of performing services under this Agreement. No part of the Customer's compensation will be subject to withholding by Advertising Service Provider for the payment of any social security, federal, state or any other employee payroll taxes. Advertising Service Provider will regularly report amounts paid to the Customer by filing Form [SPECIFY NUMBER] with the [YOUR COUNTRY] Internal Revenue Service as required bylaw. INTELLECTUAL PROPERTY RIGHTS Ownership and Assignment Advertising Service Provider shall own all intellectual property rights in and to any art work, documents, inventions or ideas developed by the Customer in connection with the services the Customer is providing specifically for Advertising Service Provider under this Agreement. The Customer hereby assigns and agrees to assign to Advertising Service Provider any right, title or interest worldwide in all intellectual property and any associated intellectual property rights. The Customer agrees to execute upon Advertising Service Provider's request a signed transfer of ownership to Advertising Service Provider for all such documents and works subject to protection",null,"Advertising Sales Representation Agreement","7",74,"doc","https://templates.business-in-a-box.com/imgs/1000px/advertising-sales-representation-agreement-D5214.png","https://templates.business-in-a-box.com/imgs/250px/5214.png","https://templates.business-in-a-box.com/svgs/docviewerWebApp1.html?v6#5214.xml",{"title":6,"description":6},[16,19],{"label":17,"url":18},"Sales & Marketing","/templates/sales-marketing/",{"label":20,"url":21},"Marketing & Sales Contracts","/templates/marketing-sales-contracts/","advertising sales representation agreement","Advertising Sales Representation Agreement Template","https://templates.business-in-a-box.com/imgs/400px/5214.png","https://templates.business-in-a-box.com/imgs/600px/5214.png",[27,16,19],{"label":28,"url":29},"Templates","/templates/",[31,32,35],{"label":28,"url":29},{"label":33,"url":34},"Legal Agreements","/templates/business-legal-agreements/",{"label":36,"url":37},"Sales & Purchase","/templates/sales-and-purchase/",[39,43,47,51,55,59,63,67,71,75,79,83,87,102,119,136,150,162],{"label":40,"url":41,"thumb":42,"extension":10},"Sales Agreement","/template/sales-agreement-D13769","https://templates.business-in-a-box.com/imgs/250px/13769.png",{"label":44,"url":45,"thumb":46,"extension":10},"Advertising Agency Agreement","/template/advertising-agency-agreement-D1223","https://templates.business-in-a-box.com/imgs/250px/1223.png",{"label":48,"url":49,"thumb":50,"extension":10},"Exclusive Sales Agreement","/template/exclusive-sales-agreement-D12810","https://templates.business-in-a-box.com/imgs/250px/12810.png",{"label":52,"url":53,"thumb":54,"extension":10},"Sales Agency Agreement","/template/sales-agency-agreement-D1254","https://templates.business-in-a-box.com/imgs/250px/1254.png",{"label":56,"url":57,"thumb":58,"extension":10},"Agreement for Internet Advertising Services","/template/agreement-for-internet-advertising-services-D744","https://templates.business-in-a-box.com/imgs/250px/744.png",{"label":60,"url":61,"thumb":62,"extension":10},"Exclusive Importation and Sales Agreement","/template/exclusive-importation-and-sales-agreement-D1241","https://templates.business-in-a-box.com/imgs/250px/1241.png",{"label":64,"url":65,"thumb":66,"extension":10},"Exclusive Sales Territory Agreement","/template/exclusive-sales-territory-agreement-D12828","https://templates.business-in-a-box.com/imgs/250px/12828.png",{"label":68,"url":69,"thumb":70,"extension":10},"Exclusive Sollicitation Sales Commission Agreement","/template/exclusive-sollicitation-sales-commission-agreement-D1242","https://templates.business-in-a-box.com/imgs/250px/1242.png",{"label":72,"url":73,"thumb":74,"extension":10},"Non-Exclusive Sales Representative Agreement","/template/non-exclusive-sales-representative-agreement-D12813","https://templates.business-in-a-box.com/imgs/250px/12813.png",{"label":76,"url":77,"thumb":78,"extension":10},"Commission Sales Agreement","/template/commission-sales-agreement-D532","https://templates.business-in-a-box.com/imgs/250px/532.png",{"label":80,"url":81,"thumb":82,"extension":10},"Sales Representative Agreement","/template/sales-representative-agreement-D556","https://templates.business-in-a-box.com/imgs/250px/556.png",{"label":84,"url":85,"thumb":86,"extension":10},"Undertaking Sale Representation Services","/template/undertaking-sale-representation-services-D5225","https://templates.business-in-a-box.com/imgs/250px/5225.png",{"description":88,"descriptionCustom":6,"label":89,"pages":90,"size":91,"extension":10,"preview":92,"thumb":93,"svgFrame":94,"seoMetadata":95,"parents":96,"keywords":100,"url":101},"INDEPENDENT CONTRACTOR AGREEMENT This Independent Contractor Agreement (\"Agreement\") is made and effective [Date], BETWEEN: [INDEPENDENT CONTRACTOR NAME] (the \"Independent Contractor\"), a company organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [COMPLETE ADDRESS] AND: [YOUR COMPANY NAME] (the \"Company\"), a company organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [YOUR COMPLETE ADDRESS] RECITALS Independent Contractor is engaged in providing [Describe] business services, its Employer Tax I.D. Number is [Insert], and its Business License Number is [insert]. Independent Contractor has complied with all Federal, State, and local laws regarding business permits, sales permits, licenses, reporting requirements, tax withholding requirements, and other legal requirements of any kind that may be required to carry out said business and the Scope of Work which is to be performed as an Independent Contractor pursuant to this Agreement. Independent Contractor is or remains open to conducting similar tasks or activities for clients other than the Company and holds themselves out to the public to be a separate business entity. Company desires to engage and contract for the services of the Independent Contractor to perform certain tasks as set forth below. Independent Contractor desires to enter into this Agreement and perform as an independent contractor for the company and is willing to do so on the terms and conditions set forth below. NOW, THEREFORE, in consideration of the above recitals and the mutual promises and conditions contained in this Agreement, the Parties agree as follows: TERMS This Agreement shall be effective commencing [Date], and shall continue until terminated at the completion of the Scope of Work which shall occur no later than [Date] or by either party as otherwise provided herein. STATUS OF INDEPENDENT CONTRACTOR This Agreement does not constitute a hiring by either party. It is the parties intentions that Independent Contractor shall have an independent contractor status and not be an employee for any purposes, including, but not limited to, [laws]. Independent Contractor shall retain sole and absolute discretion in the manner and means of carrying out their activities and responsibilities under this Agreement. This Agreement shall not be considered or construed to be a partnership or joint venture, and the Company shall not be liable for any obligations incurred by Independent Contractor unless specifically authorized in writing. Independent Contractor shall not act as an agent of the Company, ostensibly or otherwise, nor bind the Company in any manner, unless specifically authorized to do so in writing. TASKS, DUTIES, AND SCOPE OF WORK Independent Contractor agrees to devote as much time, attention, and energy as necessary to complete or achieve the following: [Describe]. The above to be referred to in this Agreement as the \"Scope of Work\". It is expected that the Scope of Work will completed by [Date]. Independent Contractor shall additionally perform any and all tasks and duties associated with the Scope of Work set forth above, including but not limited to, work being performed already or related change orders. Independent Contractor shall not be entitled to engage in any activities which are not expressly set forth by this Agreement. The books and records related to the Scope of Work set forth in this Agreement shall be maintained by the Independent Contractor at the Independent Contractor's principal place of business and open to inspection by Company during regular working hours. Documents to which Company will be entitled to inspect include, but are not limited to, any and all contract documents, change orders/purchase orders and work authorized by Independent Contractor or Company on existing or potential projects related to this Agreement. Independent Contractor shall be responsible to the management and directors of Company, but Independent Contractor will not be required to follow or establish a regular or daily work schedule. Supply all necessary equipment, materials and supplies. Independent Contractor will not rely on the equipment or offices of Company for completion of tasks and duties set forth pursuant to this Agreement. Any advice given Independent Contractors regarding the scope of work shall be considered a suggestion only, not an instruction. Company retains the right to inspect, stop, or alter the work of Independent Contractor to assure its conformity with this Agreement. ASSURANCE OF SERVICES Independent Contractor will assure that the following individuals (the \"Key Employees\") will be available to perform, and will perform, the Services hereunder until they are completed (identify by title and name as applicable): [Name of Key Employee, Title] [Name of Key Employee, Title] The Key Employees may be changed only with the prior written approval of the Company, which approval shall not be unreasonably withheld. COMPENSATION Independent Contractor shall be entitled to compensation for performing those tasks and duties related to the Scope of Work as follows: [Describe] Such compensation shall become due and payable to Independent Contractor in the following time, place, and manner: [Describe] NOTICE CONCERNING WITHHOLDING OF TAXES Independent Contractor recognizes and understands that it will receive a [specify tax] statement and related tax statements, and will be required to file corporate and/or individual tax returns and to pay taxes in accordance with all provisions of applicable Federal and State law. Independent Contractor hereby promises and agrees to indemnify the Company for any damages or expenses, including attorney's fees, and legal expenses, incurred by the Company as a result of independent contractor's failure to make such required payments. AGREEMENT TO WAIVE RIGHTS TO BENEFITS Independent Contractor hereby waives and foregoes the right to receive any benefits given by Company to its regular employees, including, but not limited to, health benefits, vacation and sick leave benefits, profit sharing plans, etc. This waiver is applicable to all non-salary benefits which might otherwise be found to accrue to the Independent Contractor by virtue of their services to Company, and is effective for the entire duration of Independent Contractor's agreement with Company. This waiver is effective independently of Independent Contractor's employment status as adjudged for taxation purposes or for any other purpose. Neither this Agreement, nor any duties or obligations under this Agreement may be assigned by either party without the consent of the other. TERMINATION This Agreement may be terminated prior to the completion or achievement of the Scope of Work by either party giving [number] days written notice. Such termination shall not prejudice any other remedy to which the terminating party may be entitled, either by law, in equity, or under this Agreement. NON-DISCLOSURE OF TRADE SECRETS, CUSTOMER LISTS AND OTHER PROPRIETARY INFORMATION Independent Contractor agrees not to disclose or communicate, in any manner, either during or after Independent Contractor's agreement with Company, information about Company, its operations, clientele, or any other information, that relate to the business of Company including, but not limited to, the names of its customers, its marketing strategies, operations, or any other information of any kind which would be deemed confidential, a trade secret, a customer list, or other form of proprietary information of Company. Independent Contractor acknowledges that the above information is material and confidential and that it affects the profitability of Company. ","Independent Contractor Agreement","6",62,"https://templates.business-in-a-box.com/imgs/1000px/independent-contractor-agreement-D160.png","https://templates.business-in-a-box.com/imgs/250px/160.png","https://templates.business-in-a-box.com/svgs/docviewerWebApp1.html?v6#160.xml",{"title":6,"description":6},[97],{"label":98,"url":99},"Consultant & Contractors","consulting-contractor-business","independent contractor agreement","/template/independent-contractor-agreement-D160",{"description":103,"descriptionCustom":6,"label":104,"pages":105,"size":106,"extension":10,"preview":107,"thumb":108,"svgFrame":109,"seoMetadata":110,"parents":112,"keywords":111,"url":118},"NON-DISCLOSURE AGREEMENT (NDA) This Non-Disclosure Agreement (the \"Agreement\") is made and effective [DATE], BETWEEN: [YOUR COMPANY NAME] (the \"Disclosing Party\"), a corporation organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [YOUR COMPLETE ADDRESS] AND: [RECEIVING PARTY NAME] (the \"Receiving Party\"), an individual with his main address located at OR a corporation organized and existing under the laws of the [State/Province] of [STATE/PROVINCE], with its head office located at: [COMPLETE ADDRESS] WHEREAS, Receiving Party has been or will be engaged in the performance of work on [DESCRIBE]; and in connection therewith will be given access to certain confidential and proprietary information; and WHEREAS, Receiving Party and Disclosing Party wish to evidence by this Agreement the manner in which said confidential and proprietary material will be treated. NOW, THEREFORE, it is agreed as follows: NON-DISCLOSURE OF CONFIDENTIAL INFORMATION Both Parties understand and agree that each Party may have access to the confidential information of the other party. For the purposes of this Agreement, \"Confidential Information\" means proprietary and confidential information about the Disclosing Party's (or it's suppliers') business or activities. Such information includes all business, financial, technical, and other information marked or designated by such Party as \"confidential\" or \"proprietary.\" Confidential Information also includes information which, by the nature of the circumstances surrounding the disclosure, ought in good faith to be treated as confidential. For the purposes of this Agreement, Confidential Information does not include: Information that is currently in the public domain or that enters the public domain after the signing of this Agreement. Information a Party lawfully receives from a third Party without restriction on disclosure and without breach of a non-disclosure obligation. Information that the Receiving Party knew prior to receiving any Confidential Information from the Disclosing Party. Information that the Receiving Party independently develops without reliance on any Confidential Information from the Disclosing Party. Each Party agrees that it will not disclose to any third Party or use any Confidential Information disclosed to it by the other Party except when expressly permitted in writing by the other Party. Each Party also agrees that it will take all reasonable measures to maintain the confidentiality of all Confidential Information of the other Party in its possession or control. TERM The term of this Agreement is [number] of [years/months] from the date of execution by both Parties. TITLE The Receiving Party agrees that all Confidential Information furnished by the Disclosing Party shall remain the sole property of the Disclosing Party. 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The Corporation may, in its sole discretion, increase or reduce the duties, or modify the title and job description, of the Employee from time to time, and any such increase, reduction or modification shall not be deemed a termination of this Agreement. ACCEPTANCE OF EMPLOYMENT Employee accepts employment with the Corporation upon the terms set forth above and agrees to devote all Employee's time, energy and ability to the interests of the Corporation, and to perform Employee's duties in an efficient, trustworthy and business-like manner. DEVOTION OF TIME TO EMPLOYMENT The Employee shall devote the Employee's best efforts and substantially all of the Employee's working time to performing the duties on behalf of the Corporation. The Employee shall provide services during the hours that are scheduled by the Corporation management. The Employee shall be prompt in reporting to work at the assigned time. NO CONFLICT OF INTEREST Employee shall not engage in any other business while employed by the Corporation. Employee shall not engage in any activity that conflicts with the Employees duties to the Corporation. Employee shall not provide any service or lend any aid or assistance to any party that competes with the services offered by the Corporation. Employee shall not provide any services to clients or prospective clients of the Corporation outside of the provision of services for the Corporation, whether such services are provided with or without compensation or remuneration. CORPORATION PROPERTY Employee acknowledges and agrees that while employed by the Corporation the Employee may be provided with use of computer equipment and other property of the Corporation. The use and possession of the such items shall be subject to any policies, requirements or restrictions established by the Corporation. Such items may only be used in performance of the Employee's duties for the corporation. On request of the Corporation, the Employee shall immediately deliver any such items to the Corporation. Upon termination of employment, Employee shall have the affirmative duty to return any such item to the Corporation whether a request is made or not. The obligation to return Corporation property shall extend and include any and all work product, client property, proprietary rights, intangible property, and all other property of the corporation regardless of the form or medium. COMPENSATION The Corporation shall pay the Employee such hourly compensation as determined by the Corporation. Payment shall be at the same time as the Corporations usual payroll to other employees. BONUS & BENEFITS Payment of any bonuses shall be at the complete discretion of the Corporation. No guarantee or representation that any bonuses will be paid has been made to the Employee. Standard benefits that are provided to other non-management employees shall be offered to the Employee, subject to the Corporation's policies and the terms and conditions of such benefits. WITHHOLDING All sums payable to Employee under this Agreement will be reduced by all federal, state, local, and other withholdings and similar taxes and payments required by applicable law. QUALIFICATIONS OF EMPLOYEE The employee shall satisfy all of the qualification that are established by the Corporation. TERM OF AGREEMENT There shall be no guaranteed term of employment. Employer acknowledges and agrees that Employee shall be an \"At Will\" Employee and that Employee's employment may be terminated at any time by the Corporation, with or without cause. FEES FROM EMPLOYEE'S WORK The Corporation shall have exclusive authority to determine the fees, or a procedure for establishing the fees, to be charged to clients by the Corporation for services that are provided by the Employee. All sums paid to the Employee or the Corporation in the way of fees, in cash or in kind, or otherwise for services of the Employee, shall, except as otherwise specifically agreed by the Corporation, be and remain the property of the Corporation and shall be included in the Corporation's name in such checking account or accounts as the Corporation may from time to time designate. CLIENTS AND CLIENT RECORDS The Corporation shall have the authority to determine who will be accepted as clients of the Corporation, and the Employee recognizes that such clients accepted are clients of the Corporation and not the Employee. All client records and files of any type concerning clients of the Corporation shall belong to and remain the property of the Corporation, notwithstanding the subsequent termination of the employment. POLICIES AND PROCEDURES The Corporation shall have the authority to establish from time to time the policies and procedures to be followed by the Employee in performing services for the Corporation. This may include, but is not necessarily limited to, employment policies, computer use policies, Internet access policies, email policies, and all other policies, procedures, directives, and mandates established by the Corporation, whether or not in written form or formally adopted. Employee shall abide by the provisions of any contract entered into by the Corporation under which the Employee provides services. Employee shall comply with the terms and conditions of any and all contracts entered by the Corporation. TERMINATION Employee acknowledges and agrees that Employee is an \"at will\" employee of the Corporation. As such, no term of employment is created hereby and employee may be terminated at any time in the sole discretion of the Corporation, whether there exists any cause for termination or not. CREATIONS AND INVENTIONS Employee acknowledges and agrees that any and all work product of the Employee that is conceived or created during the Employee's employment with the Corporation is the exclusive property of the Corporation. This shall include any and all copyrights, trade secrets, confidential information, patents, trademarks, trade dress, ideas, concepts, plans, business plans, business concepts, techniques, inventions, drawings, artwork, logos, graphics, web pages, databases, software, programs, CGI's, plug ins, applications, brochures, inventions, marketing plans and concepts, and all other ideas and work product of the Employee. The Employee acknowledges and agrees that all creations shall be \"works made for hire\" as defined in the [ACT OR CODE]. Notwithstanding the fact that this material may be considered to be a work made for hire, Employee agrees, during Employee's employment and thereafter, which covenant shall survive any termination of the employment relationship, to execute any and all documents requested by the Corporation to confirm the Corporation's ownership and control of all such material, including but not limited to assignments of copyright, confirmations of work for hire status, waivers of proprietary rights, copyright application, and any other documents requested by Corporation. 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WHEREAS A. Contractor has experience and expertise in [DESCRIBE EXPERIENCE AND SERVICE]. B. Customer desires to have Contractor provide services for them. C. Contractor desires to provide services to Customer on the terms and conditions set forth herein (the \"Services\"). NOW THEREFORE, in consideration of the above recitals, the representations, warranties, and agreements contained in this Agreement and for other good and valuable consideration, the receipt and adequacy of which are now acknowledged, the Parties agree as follows: SERVICES PROVIDED Beginning on upon agreement to this contract, [CONTRACTOR] will provide to [CUSTOMER] the following service (collectively, the /Services\"): Description of the project: [DESCRIBE THE SERVICE REQUIRED]. SCOPE OF WORK Contractor agrees to provide Services pursuant to the Scope of Work set forth in Exhibit A attached hereto (the \"Scope of Work\"). TERM Unless both parties mutually agree on an extension, this contract will automatically terminate on [SPECIFY]. PERFORMANCE The parties agree to do everything possible to ensure that the terms of this Agreement take effect. PAYMENT FOR SERVICES In exchange for the Services rendered, a payment of [SPECIFY] will be made to the Contractor upon completion of the scheduled Services described in this Contract. If an invoice is not paid on the due date, interest will be added to the current balance. These amounts shall be payable, and the Customer shall pay all overdue amounts at the lesser of [SPECIFY] per cent per annum or the maximum percentage permitted by applicable law. Or Customer will pay Contractor as follows: [SPECIFY]. DELIVERY OF SERVICES The Contractor will exercise due diligence in the provision of services. However, the Customer acknowledges that the indicated delivery times and other payment milestones listed in Scope of Work are estimates and do not constitute final delivery dates. SECURITY The Contractor must make reasonable security arrangement to protect Material from unauthorized access, collection, use, alteration or disposal. OWNERSHIP RIGHT The Customer shall hold the copyright for the agreed version of the Services as delivered, and the Customer's copyright notice may be displayed in the final version. All works, ideas, discoveries, inventions, patents, products or other information that may be protected by copyright (collectively, the \"Work Product\" developed in whole or in part by the Contractor in connection with the Services, shall be the exclusive property of the Customer. Upon request, the Contractor shall execute all documents necessary to confirm or perfect the exclusive ownership of the Customer's \"Work Product\". The Contractor retains exclusive rights to pre-existing materials used in the Customer's projects. The Customer shall not have the right to reuse, resell or otherwise transfer material belonging to the contractor or third parties. The Contractor reserves the right to use the finished public product as an example of a product. RETURN OF PROPERTY Upon the expiry or termination of this Agreement, the Contractor will return to the Customer any property, documentation, records or Confidential Information which is the property of the Customer. COMPENSATION For all services rendered by the Contractor under this Agreement, the Customer shall indemnify the Contractor. In the event that the Customer fails to make any of the payments mentioned, the Contractor shall have the right, but shall not be obliged, to exercise any of the following remedies: ","Service Agreement","https://templates.business-in-a-box.com/imgs/1000px/service-agreement-D12711.png","https://templates.business-in-a-box.com/imgs/250px/12711.png","https://templates.business-in-a-box.com/svgs/docviewerWebApp1.html?v6#12711.xml",{"title":157,"description":6},"service agreement",[159,160],{"label":33,"url":114},{"label":33,"url":114},"/template/service-agreement-D12711",{"description":163,"descriptionCustom":6,"label":164,"pages":105,"size":106,"extension":10,"preview":165,"thumb":166,"svgFrame":167,"seoMetadata":168,"parents":170,"keywords":173,"url":174},"[DATE] [CONTACT NAME] [ADDRESS] [ADDRESS 2] [CITY, STATE/PROVINCE] [ZIP/POSTAL CODE] SUBJECT: LETTER OF INTENT-ACQUISITION OF BUSINESS Dear [CONTACT NAME]: This letter (\"Letter of Intent\") sets forth the basic preliminary terms between the Buyer or his nominee and yourselves regarding the purchase of the [SPECIFY] business (the \"Business\") carried on by yourselves. Except as specifically set forth herein, this Letter of Intent shall not constitute an agreement between the parties and no agreement shall be deemed to exist until execution of a definitive purchase agreement. It is proposed that Buyer will acquire certain assets of the Business which Buyer believes to be necessary to the future of the Business, including the warehouse in [CITY/STATE] in which [COMPANY NAME] the Company has invested [AMOUNT] in cash and which has been financed by a mortgage loan of approximately [AMOUNT] granted by the [SPECIFY COMPANY] [CITY/STATE]. Buyer understands that the said warehouse has no other charges or liabilities affecting it other than the said mortgage loan. Buyer may either purchase the warehouse outright or enter into a lease-purchase or instalment transfer of ownership which is satisfactory to both parties. The gross purchase price for the said warehouse will be [AMOUNT]. Buyer may purchase or lease barrels and other equipment currently owned by the Company which are necessary to operate the Business, on a cash or instalment basis agreeable to both parties. The specific assets to be purchased and the amounts to be paid by Buyer in connection with this transaction remain to be negotiated by the parties. This Letter of Intent also evidences the intentions of the parties with respect to the following agreements: Buyer will enter into a [NUMBER]-year employment agreement with [COMPANY NAME], providing for the Company will be responsible for the purchase of [SPECIFY] for Buyer. The agreement will contain the customary terms and conditions found in employment agreements in similar transactions and will provide for the usual non-competition and non-solicitation covenants to be entered into by the Company in favour of Buyer. It is expressly understood that if the contemplated transaction is consummated, the aggregate amount of commission paid or payable to yourselves (net of reasonable expenses acceptable to Buyer) in respect of all purchases of [SPECIFY] made through you from the date of this Letter of Intent to the date of closing, with the exception of commissions earned on the [NUMBER] truckloads of [SPECIFY] to be delivered to Buyer during the week of [DATE] to [DATE], will be applied against remuneration payable to the Company in the first year of his employment agreement. If the contemplated transaction is not consummated, all such commissions paid or payable will be treated as commissions. Buyer will enter into a [NUMBER]-year employment agreement with [EMPLOYEE NAME], providing for the payment of a gross base salary of [ANNUAL SALARY] per year, to be paid weekly, subject to annual review. [EMPLOYEE NAME] will be President of the Business and the employment agreement will provide for health benefits, automobile, expenses and bonus arrangements","Letter of Intent_Acquisition of Business","https://templates.business-in-a-box.com/imgs/1000px/letter-of-intent_acquisition-of-business-D5197.png","https://templates.business-in-a-box.com/imgs/250px/5197.png","https://templates.business-in-a-box.com/svgs/docviewerWebApp1.html?v6#5197.xml",{"title":169,"description":6},"letter of intent_acquisition of business",[171,172],{"label":33,"url":114},{"label":33,"url":114},"letter intent_acquisition business","/template/letter-of-intent_acquisition-of-business-D5197",false,{"seo":177,"reviewer":188,"legal_disclaimer":192,"quick_facts":193,"at_a_glance":195,"personas":199,"variants":224,"glossary":251,"clauses":285,"how_to_fill":335,"common_mistakes":376,"faqs":401,"industries":429,"comparisons":446,"diy_vs_lawyer":458,"jurisdictions":471,"related_template_ids_curated":492,"schema":499,"classification":500},{"meta_title":178,"meta_description":179,"primary_keyword":22,"secondary_keywords":180},"Advertising Sales Representation Agreement Template (Free Word)","Free advertising sales representation agreement template. Covers territory, commission, exclusivity, duties, and termination. Used in 190+ countries. Free Word and PDF download.",[181,182,183,184,185,186,187],"advertising sales rep agreement template","media sales representation agreement","ad sales rep contract template","advertising representation contract","sales rep agreement template word","advertising agent agreement","media rep agreement template free",{"name":189,"credential":190,"reviewed_date":191},"Bruno Goulet","CEO, Business in a Box","2026-05-02",true,{"difficulty":194,"legal_review_recommended":192,"signature_required":192,"notarization_required":175},"advanced",{"what_it_is":196,"when_you_need_it":197,"whats_inside":198},"An Advertising Sales Representation Agreement is a legally binding contract between a media owner or publisher and an independent sales representative (or sales house) who is authorized to sell advertising inventory on the publisher's behalf. This free Word download sets out territory, commission structure, exclusivity, performance obligations, and termination terms in a single document you can edit online and export as PDF before execution.\n","Use it whenever a media company, publisher, podcast network, website, or out-of-home operator engages an outside sales rep or agency to monetize advertising inventory — especially when granting exclusive territory rights or commission arrangements that create significant revenue exposure.\n","Appointment and authority, territory and exclusivity, commission rates and payment schedule, rep duties and performance minimums, publisher obligations, intellectual property and brand usage, confidentiality, indemnification, termination and post-termination restrictions, and governing law.\n",[200,204,208,212,216,220],{"title":201,"use_case":202,"icon_asset_id":203},"Independent media publishers","Appointing an outside rep to sell display or sponsorship inventory without hiring in-house sales staff","persona-publisher",{"title":205,"use_case":206,"icon_asset_id":207},"Podcast and audio network operators","Granting a sales house exclusive rights to sell host-read and programmatic ad spots across episodes","persona-content-creator",{"title":209,"use_case":210,"icon_asset_id":211},"Out-of-home and digital signage operators","Engaging regional reps to sell billboard and DOOH inventory across defined geographic territories","persona-operations-director",{"title":213,"use_case":214,"icon_asset_id":215},"Ad sales representatives and agencies","Formalizing commission terms and territory rights before pitching clients on behalf of a media brand","persona-agency",{"title":217,"use_case":218,"icon_asset_id":219},"Magazine and newsletter publishers","Delegating print and digital ad sales to a specialist rep while retaining editorial control","persona-small-business-owner",{"title":221,"use_case":222,"icon_asset_id":223},"Startup media companies","Monetizing early audience inventory through a rep firm before building an internal sales team","persona-startup-founder",[225,229,233,236,240,244,247],{"situation":226,"recommended_template":227,"slug":228},"Appointing a single rep with exclusive rights across a national territory","Advertising Sales Representation Agreement (Exclusive)","advertising-sales-representation-agreement-D5214",{"situation":230,"recommended_template":231,"slug":232},"Appointing multiple reps in parallel for the same inventory","Non-Exclusive Sales Agency Agreement","non-exclusive-sales-representative-agreement-D12813",{"situation":234,"recommended_template":44,"slug":235},"Engaging a full-service media buying and planning agency","advertising-agency-agreement-D1223",{"situation":237,"recommended_template":238,"slug":239},"Authorizing a rep to sell on a one-time project or campaign basis","Commission-Based Sales Agreement","commission-sales-agreement-D532",{"situation":241,"recommended_template":242,"slug":243},"Hiring a salaried in-house advertising sales executive","Employment Contract","employment-agreement_at-will-employee-D541",{"situation":245,"recommended_template":246,"slug":235},"Formalizing the terms under which ads will actually run","Advertising Agreement",{"situation":248,"recommended_template":249,"slug":250},"Protecting proprietary rate cards and client lists shared with the rep","Non-Disclosure Agreement","non-disclosure-agreement-nda-D12692",[252,255,258,261,264,267,270,273,276,279,282],{"term":253,"definition":254},"Sales Representative","An independent individual or firm authorized to solicit and close advertising sales on behalf of a publisher in exchange for a commission.",{"term":256,"definition":257},"Territory","The defined geographic area, industry vertical, or account list within which the rep is authorized — and sometimes exclusively entitled — to sell.",{"term":259,"definition":260},"Exclusivity","A contractual restriction preventing the publisher from appointing other reps, or the rep from representing competing media properties, within the defined territory.",{"term":262,"definition":263},"Commission Rate","The percentage of net advertising revenue paid to the rep for each sale they originate, typically ranging from 10% to 25% depending on exclusivity and inventory type.",{"term":265,"definition":266},"Net Revenue","Gross advertising revenue collected from the advertiser after deducting agency commissions, cash discounts, and any advertiser credits or makegoods.",{"term":268,"definition":269},"Performance Minimum","A contractual floor — expressed as a dollar amount of booked revenue per quarter or year — that the rep must meet to maintain exclusivity or avoid termination.",{"term":271,"definition":272},"Rate Card","The published schedule of prices for advertising placements, formats, and audience packages that the rep is authorized to sell.",{"term":274,"definition":275},"Makegood","A compensatory ad placement provided by the publisher to an advertiser when the original placement underdelivered on guaranteed audience or impression metrics.",{"term":277,"definition":278},"Post-Termination Tail","A defined period after the agreement ends during which the rep continues to earn commission on revenue from orders they originated before termination.",{"term":280,"definition":281},"Indemnification","A contractual obligation requiring one party to compensate the other for specified losses, claims, or liabilities arising from the indemnifying party's actions or omissions.",{"term":283,"definition":284},"Insertion Order (IO)","A signed purchase document from an advertiser or agency that confirms campaign details — flight dates, placements, rates, and total spend — and legally commits the buyer to pay.",[286,291,295,300,305,310,315,320,325,330],{"name":287,"plain_english":288,"sample_language":289,"common_mistake":290},"Appointment and scope of authority","Formally appoints the rep, states whether the appointment is exclusive or non-exclusive, and defines exactly what inventory the rep is authorized to sell.","[PUBLISHER NAME] hereby appoints [REP NAME] as its [exclusive / non-exclusive] advertising sales representative for the inventory described in Schedule A within the Territory defined in Schedule B, for the Term of this Agreement.","Failing to attach or reference a Schedule A that lists the specific inventory or media properties covered. Without it, disputes arise over whether new platforms or formats fall within the rep's authority.",{"name":256,"plain_english":292,"sample_language":293,"common_mistake":294},"Defines the geographic area, industry verticals, or named account list within which the rep has selling rights — and what happens to accounts that straddle territory lines.","The Territory is defined as [GEOGRAPHIC AREA / ACCOUNT LIST / INDUSTRY VERTICAL]. Rep shall have no authority to solicit advertisers outside the Territory without prior written consent of Publisher.","Using broad geographic descriptions like 'North America' without clarifying whether digital advertisers headquartered outside the territory but buying into it count as in-territory. The ambiguity creates commission disputes on large multi-market buys.",{"name":296,"plain_english":297,"sample_language":298,"common_mistake":299},"Commission rate and payment schedule","States the commission percentage, whether it applies to gross or net revenue, the payment trigger (invoice, collection, or booking), and the payment timeline.","Publisher shall pay Rep a commission of [X]% of Net Advertising Revenue collected from advertisers originated by Rep within the Territory. Commission payments shall be made within [30] days following the end of each calendar month in which the revenue is collected.","Basing commission on 'invoiced revenue' rather than 'collected revenue.' If an advertiser defaults, the publisher ends up paying commission on money it never received.",{"name":301,"plain_english":302,"sample_language":303,"common_mistake":304},"Performance minimums and exclusivity conditions","Sets the revenue floors the rep must hit to maintain exclusivity, and spells out exactly what happens — loss of exclusivity, notice period, or termination — if they miss the target.","Rep shall generate minimum Net Advertising Revenue of $[AMOUNT] per calendar quarter ('Performance Minimum'). Failure to meet the Performance Minimum for two consecutive quarters entitles Publisher to convert the appointment to non-exclusive upon [30] days' written notice.","Setting a performance minimum without defining the measurement period or the remedy precisely. Reps contest whether a single missed quarter triggers anything; publishers interpret it as grounds for immediate termination.",{"name":306,"plain_english":307,"sample_language":308,"common_mistake":309},"Rep duties and obligations","Lists what the rep must actively do — prospecting, reporting, attending sales calls, submitting insertion orders — and any conduct restrictions, such as not offering unauthorized discounts.","Rep shall: (a) actively solicit advertisers within the Territory; (b) submit signed Insertion Orders using Publisher's standard forms; (c) not offer rates below the Rate Card without prior written approval; and (d) provide Publisher with a monthly pipeline report by the [5th] day of each calendar month.","Omitting a prohibition on the rep making credit approvals or granting extended payment terms unilaterally. Reps who accept orders from uncreditworthy advertisers without publisher sign-off create collection problems the publisher is left to absorb.",{"name":311,"plain_english":312,"sample_language":313,"common_mistake":314},"Publisher obligations","States what the publisher must provide to the rep — rate cards, media kits, training, and timely confirmation of bookings — and the turnaround standards for responding to proposals.","Publisher shall: (a) provide Rep with current Rate Cards and media kits within [5] business days of any material change; (b) confirm or reject Insertion Orders submitted by Rep within [3] business days; and (c) fulfill confirmed placements in accordance with each Insertion Order.","Leaving publisher obligations entirely blank or vague. When publishers are slow to confirm orders or change rate cards without notice, reps lose credibility with advertisers and miss targets — but have no contractual recourse.",{"name":316,"plain_english":317,"sample_language":318,"common_mistake":319},"Intellectual property and brand usage","Grants the rep a limited license to use the publisher's logos, trademarks, and media kit materials solely for authorized sales activity, and prohibits any other use.","Publisher grants Rep a limited, non-exclusive, non-transferable license to use Publisher's trademarks and marketing materials solely for authorized sales activities under this Agreement. Rep shall not modify Publisher's brand materials or use them in any manner not approved in writing by Publisher.","No IP clause at all — or one with no approval process for custom sales decks. Reps who modify rate cards, create unapproved co-branded materials, or use outdated logos can create brand and liability exposure for the publisher.",{"name":321,"plain_english":322,"sample_language":323,"common_mistake":324},"Confidentiality","Restricts both parties from disclosing the other's confidential information — rate strategies, client lists, audience data, and contract terms — during and after the agreement.","Each party shall keep confidential all Confidential Information received from the other party and shall not disclose it to any third party without prior written consent. 'Confidential Information' includes Rate Cards, client lists, audience data, pricing strategies, and the terms of this Agreement.","Defining confidentiality obligations only for the rep and not the publisher. Publishers receive sensitive advertiser budget information and competitive intelligence from the rep's pipeline reports — mutual obligations are essential.",{"name":326,"plain_english":327,"sample_language":328,"common_mistake":329},"Indemnification and liability","Allocates risk between the parties: the rep indemnifies the publisher for unauthorized promises or misrepresentations to advertisers; the publisher indemnifies the rep for defects in the underlying ad inventory.","Rep shall indemnify Publisher against any claims arising from Rep's unauthorized representations, discounts, or promises to advertisers. Publisher shall indemnify Rep against claims arising from defects in the ad inventory, publication errors, or Publisher's breach of confirmed Insertion Orders.","One-sided indemnification that only protects the publisher. Reps who face advertiser claims over publisher fulfillment failures — missed impressions, late placements — need a clear contractual basis to be held harmless.",{"name":331,"plain_english":332,"sample_language":333,"common_mistake":334},"Termination and post-termination commission tail","Sets notice periods for termination with and without cause, and defines the tail period during which the rep earns commission on orders originated before the termination date.","Either party may terminate this Agreement with [60] days' written notice. Publisher may terminate immediately for Cause. Following termination, Rep shall receive commission on Insertion Orders originated by Rep and confirmed in writing by Publisher prior to the termination date, for campaigns running within [90] days after termination ('Tail Period').","No tail period at all, or a tail period defined by booking date without reference to campaign flight dates. Reps who close multi-month campaigns weeks before termination lose all commission if the tail is not defined by flight end rather than booking date.",[336,341,346,351,356,361,366,371],{"step":337,"title":338,"description":339,"tip":340},1,"Identify both parties with full legal names","Enter the publisher's registered legal entity name and the rep's legal name or business name exactly as they appear on government or corporate registration documents. Include principal addresses for both.","If the rep operates through an LLC or incorporated agency, use that entity name — not the individual's name — so indemnification and commission obligations attach to the correct legal entity.",{"step":342,"title":343,"description":344,"tip":345},2,"Define the territory and inventory in schedules","Complete Schedule A (inventory: specific properties, platforms, or ad formats covered) and Schedule B (territory: geographic area, named accounts, or industry verticals). Be as specific as possible to avoid later disputes.","If digital advertisers can be headquartered outside the territory but run campaigns within it, add a sentence clarifying which rule applies — billing address or campaign delivery location.",{"step":347,"title":348,"description":349,"tip":350},3,"Set the exclusivity terms and conditions","Choose exclusive or non-exclusive appointment. If exclusive, tie exclusivity to the performance minimum so the publisher can convert to non-exclusive if the rep underperforms.","Structure exclusivity as a default that reverts automatically on missed minimums rather than requiring a separate amendment — this avoids a negotiation at exactly the moment the relationship is under strain.",{"step":352,"title":353,"description":354,"tip":355},4,"Complete the commission rate and payment mechanics","Enter the commission percentage, confirm whether it applies to net or gross revenue, and state the payment trigger (collection preferred over invoicing) and the monthly payment deadline.","Add a clawback provision: if an advertiser charge is reversed or disputed after commission has been paid, the publisher may deduct the corresponding commission from the next monthly payment.",{"step":357,"title":358,"description":359,"tip":360},5,"State the performance minimums precisely","Enter the quarterly or annual revenue floor, the measurement period, and the specific consequence of missing it — loss of exclusivity after two consecutive misses is a common and enforceable standard.","Include a ramp period for new agreements: waive or reduce the performance minimum for the first two quarters while the rep builds a pipeline.",{"step":362,"title":363,"description":364,"tip":365},6,"List rep duties and prohibited conduct","Enumerate the rep's active obligations (prospecting, reporting, using standard IO forms) and add express prohibitions on unauthorized discounts, credit approvals, and verbal commitments not confirmed in writing.","Require insertion orders to be submitted on the publisher's standard form — this controls legal terms on every booking and prevents reps from accepting non-standard agency paper unilaterally.",{"step":367,"title":368,"description":369,"tip":370},7,"Set termination notice periods and the tail","Enter the notice period for termination without cause (60 days is typical for representation agreements), define what constitutes termination for cause, and specify the post-termination commission tail period tied to campaign flight end dates.","For multi-year agreements, consider a tiered notice period that lengthens with tenure — 30 days in Year 1, 60 days in Year 2+. This rewards long-term rep investment in the property.",{"step":372,"title":373,"description":374,"tip":375},8,"Execute before the rep contacts any advertiser","Both parties must sign before the rep begins soliciting advertisers or sharing rate cards. Any sales activity before execution creates an implied agency relationship with no defined commission terms.","Use a countersignature block with date lines for both parties, and distribute fully executed copies immediately — commission disputes often hinge on whether a signed agreement was in place at the time a specific order was placed.",[377,381,385,389,393,397],{"mistake":378,"why_it_matters":379,"fix":380},"Commission calculated on invoiced rather than collected revenue","If an advertiser fails to pay, the publisher pays commission on revenue it never received. This misaligns incentives — the rep closes bad-credit clients knowing the commission risk falls entirely on the publisher.","Define commission as a percentage of Net Advertising Revenue actually collected. Add a clawback clause allowing the publisher to recover previously paid commission if a receivable is reversed within 90 days.",{"mistake":382,"why_it_matters":383,"fix":384},"No performance minimum tied to exclusivity","Granting exclusive territory rights with no revenue floor can lock the publisher out of revenue for the entire agreement term if the rep underperforms or deprioritizes the property.","Set a quarterly revenue minimum and specify that failure to meet it for two consecutive quarters automatically converts the appointment to non-exclusive, without requiring an amendment or litigation.",{"mistake":386,"why_it_matters":387,"fix":388},"Undefined post-termination commission tail","Without a tail clause, a publisher can terminate just before a large campaign booked by the rep goes live, paying no commission on months of pipeline work. This creates a strong incentive for bad-faith terminations.","Define the tail as the period ending on the last flight date of any campaign originated by the rep and confirmed in writing before the termination date, with a hard cap of 90 to 180 days.",{"mistake":390,"why_it_matters":391,"fix":392},"Rep granted authority to approve credit and negotiate payment terms","Reps incentivized by commission will close orders regardless of advertiser creditworthiness. Unauthorized extended payment terms and verbal side agreements expose the publisher to uncollectable receivables and breach claims.","Include an express clause that credit approval, payment term modifications, and any commitment outside the rate card require prior written authorization from the publisher. All insertion orders must be on the publisher's standard form.",{"mistake":394,"why_it_matters":395,"fix":396},"Overly broad or underdefined territory","Vague territory definitions — 'the Eastern United States' for a digital publisher — generate constant disputes over whether a headquartered-in-New-York brand buying a national campaign is an in-territory account.","Define territory by specific state or country list for geographic appointments, or by named account list for account-based appointments. Add a conflict-resolution mechanism for multi-territory advertisers.",{"mistake":398,"why_it_matters":399,"fix":400},"No mutual confidentiality obligation","A confidentiality clause that binds only the rep leaves the publisher's advertiser budget data and pipeline intelligence exposed. Publishers share pricing strategy and audience data with reps; that information needs bilateral protection.","Draft the confidentiality clause as mutual, with identical obligations on both parties. Define Confidential Information broadly enough to cover rate cards, client lists, audience metrics, and the financial terms of the agreement itself.",[402,405,408,411,414,417,420,423,426],{"question":403,"answer":404},"What is an advertising sales representation agreement?","An advertising sales representation agreement is a legally binding contract between a media owner or publisher and an independent sales representative or sales house that authorizes the rep to sell advertising inventory on the publisher's behalf. It defines the territory, commission rate, exclusivity conditions, performance obligations, and termination terms — replacing informal arrangements with enforceable obligations on both sides.\n",{"question":406,"answer":407},"What is the difference between an exclusive and non-exclusive advertising sales rep agreement?","An exclusive agreement gives the rep the sole right to sell within the defined territory or account list — the publisher cannot appoint other reps or sell directly into that territory without breaching the contract. A non-exclusive agreement allows the publisher to appoint multiple reps or sell directly in parallel. Exclusive appointments typically command higher rep commitment but should always include performance minimums to protect the publisher from a rep who holds the territory without actively selling.\n",{"question":409,"answer":410},"What commission rate is typical for advertising sales representatives?","Commission rates for advertising sales reps typically range from 10% to 25% of net advertising revenue, depending on exclusivity, the rep's role in originating versus closing the sale, and the type of inventory. Exclusive reps handling the full sales cycle for premium inventory often earn 15–20%. Non-exclusive reps or those who support a publisher's own sales team typically earn 10–15%. Commission is generally calculated on collected net revenue rather than gross or invoiced amounts.\n",{"question":412,"answer":413},"Does an advertising sales rep agreement need to specify a territory?","Yes — territory definition is one of the most critical clauses in the agreement, particularly when exclusivity is granted. Without a defined territory, disputes arise over which accounts or campaigns fall within the rep's scope, especially for digital publishers whose advertisers span multiple geographies. Territory can be defined geographically (specific states or countries), by industry vertical, or by a named account list, depending on how the publisher segments its sales coverage.\n",{"question":415,"answer":416},"What happens to commission if the publisher terminates the agreement early?","In most well-drafted agreements, the rep retains the right to commission on orders they originated and that were confirmed in writing before the termination date — for campaigns running within an agreed post-termination tail period, typically 90 to 180 days. Without an express tail clause, courts in many jurisdictions may still award commission on sales that were in progress at termination, but the terms will be uncertain and require litigation to resolve.\n",{"question":418,"answer":419},"Can the rep sign insertion orders on the publisher's behalf?","Only if the agreement expressly grants that authority. Most advertising sales representation agreements authorize the rep to solicit and deliver insertion orders but require the publisher to confirm or countersign before the order is binding. Granting the rep full authority to execute binding insertion orders creates significant financial exposure — the rep could commit the publisher to placements, pricing, or payment terms the publisher did not approve. The agreement should state clearly what the rep can and cannot do without written publisher authorization.\n",{"question":421,"answer":422},"Do I need a lawyer to prepare an advertising sales representation agreement?","For straightforward domestic appointments with a single rep and standard commission terms, a high-quality template is typically sufficient with careful customization. Engage a lawyer when the agreement involves exclusive national or international territory rights, significant revenue exposure, complex commission structures (tiered rates, shared commissions, agency deductions), or when the rep will be operating in jurisdictions with specific agency law requirements, such as EU commercial agent regulations that mandate compensation on termination.\n",{"question":424,"answer":425},"Is an advertising sales rep an employee or an independent contractor?","An advertising sales representative under this type of agreement is typically classified as an independent contractor — not an employee. The agreement should include express language confirming the rep's independent contractor status, specifying that the rep is responsible for their own taxes, insurance, and business expenses. Misclassifying a rep who works exclusively and under close direction as an independent contractor can trigger employment tax liability, benefits claims, and regulatory penalties in most jurisdictions.\n",{"question":427,"answer":428},"What governs advertising sales representation agreements in the EU?","In the EU, commercial agents who habitually negotiate or conclude contracts on behalf of a principal are subject to the Commercial Agents Directive (86/653/EEC), implemented in each member state. This Directive gives qualifying agents the right to compensation or indemnity on termination, regardless of what the contract says. Publishers engaging EU-based reps should be aware that standard termination-for-convenience clauses may trigger a statutory compensation payment — typically one year's average annual commission — that cannot be contractually waived in advance.\n",[430,434,438,442],{"industry":431,"icon_asset_id":432,"specifics":433},"Digital Media and Publishing","industry-saas","Territory defined by advertiser HQ location or campaign delivery region; commission applied to net CPM or CPC revenue after agency deductions and programmatic platform fees.",{"industry":435,"icon_asset_id":436,"specifics":437},"Out-of-Home and Digital Signage","industry-retail","Strict geographic territory tied to physical billboard or screen locations; performance minimums expressed as percentage of available inventory sold per quarter.",{"industry":439,"icon_asset_id":440,"specifics":441},"Podcast and Audio Networks","industry-marketing","Inventory defined by specific shows or episode slots; commission structures distinguish host-read integrations from dynamically inserted pre-roll and mid-roll spots.",{"industry":443,"icon_asset_id":444,"specifics":445},"Trade and Specialty Publishing","industry-professional-services","Territory often defined by industry vertical rather than geography; rate cards cover print, digital, and event sponsorship inventory under a single representation mandate.",[447,450,453,456],{"vs":44,"vs_template_id":448,"summary":449},"advertising-agency-agreement-D5218","An advertising agency agreement governs a publisher or brand's relationship with a creative or media-buying agency that plans and purchases advertising on the brand's behalf. An advertising sales representation agreement governs the publisher's relationship with a rep who sells the publisher's inventory to advertisers. The flow of authority runs in opposite directions: the agency acts for the buyer; the sales rep acts for the seller.",{"vs":89,"vs_template_id":451,"summary":452},"independent-contractor-agreement-D160","A general independent contractor agreement covers a broad range of freelance services for a flat fee or hourly rate. An advertising sales representation agreement is specific to commission-based inventory sales, with clauses tailored to territory, exclusivity, rate cards, insertion orders, and post-termination commission tails that a generic contractor agreement does not address.",{"vs":246,"vs_template_id":454,"summary":455},"advertising-agreement-D5213","An advertising agreement is between a publisher and an advertiser — it governs the placement, pricing, and terms of specific ad campaigns. An advertising sales representation agreement is between a publisher and a sales rep — it governs how the rep is authorized to sell that inventory on the publisher's behalf. Both documents often coexist; the rep uses the advertising agreement form to book the campaigns they sell.",{"vs":249,"vs_template_id":250,"summary":457},"A non-disclosure agreement protects confidential information shared in a specific context — rate cards, audience data, or client lists — but creates no ongoing sales relationship or commission obligations. An advertising sales representation agreement includes confidentiality provisions but goes further, establishing the full commercial framework for the rep relationship. Use an NDA when the parties are exploring a potential rep arrangement but have not yet agreed on terms.",{"use_template":459,"template_plus_review":463,"custom_drafted":467},{"best_for":460,"cost":461,"time":462},"Domestic appointments with a single rep, standard commission structure, and no exclusive national territory rights","Free","30–60 minutes",{"best_for":464,"cost":465,"time":466},"Exclusive territory appointments, tiered commission structures, or reps operating in multiple US states or Canadian provinces","$400–$900","2–5 days",{"best_for":468,"cost":469,"time":470},"International rep appointments subject to EU Commercial Agents Directive, multi-property media groups, or agreements with material exclusivity and large revenue exposure","$1,500–$5,000+","1–3 weeks",[472,477,482,487],{"code":473,"name":474,"flag_asset_id":475,"note":476},"us","United States","flag-us","No single federal statute governs advertising sales rep agreements; most disputes are resolved under state contract and agency law. California, Illinois, and several other states have Sales Representative Acts that impose specific payment timing requirements and penalties for late commission payments — even for independent contractors. Confirm whether the rep's state of operation has such a statute and adjust the payment timeline clause accordingly.",{"code":478,"name":479,"flag_asset_id":480,"note":481},"ca","Canada","flag-ca","Canada has no federal commercial agents statute comparable to the EU Directive. Commission payment obligations are governed by provincial contract law. Quebec's Civil Code imposes specific good-faith obligations on commercial mandates that go beyond common-law provinces. Non-solicitation and confidentiality restrictions must be reasonable in scope and duration to be enforceable; courts are particularly skeptical of broad post-termination restrictions against independent contractors.",{"code":483,"name":484,"flag_asset_id":485,"note":486},"uk","United Kingdom","flag-uk","The Commercial Agents (Council Directive) Regulations 1993 apply to agents who habitually negotiate or conclude contracts for the sale of goods on a principal's behalf. Where they apply, agents are entitled to compensation or an indemnity payment on termination — a right that cannot be waived in advance. Post-Brexit, UK courts continue to apply these Regulations. Publishers should confirm whether their rep arrangement meets the threshold for 'goods' versus 'services' to determine applicability.",{"code":488,"name":489,"flag_asset_id":490,"note":491},"eu","European Union","flag-eu","The EU Commercial Agents Directive (86/653/EEC) gives qualifying agents a mandatory right to compensation or indemnity on termination, worth up to one year's average annual commission, regardless of contractual exclusion clauses. France applies the indemnity by default; Germany uses compensation calculated on the agent's portfolio value. GDPR also applies to any advertiser or audience data shared with the rep — the agreement should address data processing roles and restrictions explicitly.",[235,235,451,250,239,243,493,494,495,496,497,498],"sales-representative-agreement-D556","general-non-compete-agreement-D882","service-agreement-D12711","letter-of-intent_acquisition-of-business-D5197","partnership-agreement-D12551","consulting-agreement---long-D12543",{"emit_how_to":192,"emit_defined_term":192},{"primary_folder":114,"secondary_folder":501,"document_type":502,"industry":503,"business_stage":504,"tags":505,"confidence":509},"sales-and-purchase","agreement","media","all-stages",[502,503,506,507,508],"advertising-sales","sales-representation","commission-structure",0.92,"\u003Ch2>What is an Advertising Sales Representation Agreement?\u003C/h2>\n\u003Cp>An \u003Cstrong>Advertising Sales Representation Agreement\u003C/strong> is a legally binding contract between a media owner or publisher and an independent sales representative — or sales house — who is formally authorized to sell the publisher's advertising inventory to third-party advertisers. It defines the scope of the rep's authority, the territory or account list they control, whether that appointment is exclusive, the commission rate and payment mechanics, the performance obligations required to maintain the relationship, and the conditions under which either party may terminate. Without this document, the rep's authority to bind the publisher, the basis for commission payments, and the ownership of client relationships are all undefined — creating significant legal and financial risk on both sides.\u003C/p>\n\u003Ch2>Why You Need This Document\u003C/h2>\n\u003Cp>Operating an advertising sales rep relationship on a handshake or informal email chain exposes both publisher and rep to disputes that are difficult and expensive to resolve. Publishers face the risk of a rep claiming commission on accounts they did not originate, holding an exclusive territory without hitting revenue targets, or sharing confidential rate strategies with competing properties. Reps face the opposite risk: a publisher terminating the relationship days before a major campaign goes live and refusing to pay commission on months of pipeline work. A properly executed advertising sales representation agreement closes these gaps by tying exclusivity to measurable performance, defining commission on collected rather than invoiced revenue, and establishing a post-termination tail that fairly compensates the rep for bookings already in progress. For publishers operating internationally, this document also provides the framework for navigating EU commercial agent regulations that impose mandatory compensation rights on termination — rights that apply regardless of what an undrafted or informal arrangement says.\u003C/p>\n",1781186023288]